Mark Daniels Advertising Writer https://markdanielswriter.cargo.site Mark Daniels Advertising Writer Tue, 18 Aug 2020 15:52:00 +0000 https://markdanielswriter.cargo.site en Aboutreal https://markdanielswriter.cargo.site/Aboutreal Tue, 20 Aug 2019 18:17:18 +0000 Mark Daniels Advertising Writer https://markdanielswriter.cargo.site/Aboutreal About the company Mark Daniels Writer Ltd offers the following services: - Advertising concepting and copywriting, across traditional media, digital, social, dynamic and experiential - Transcreation and localisation (German to English, US to UK) - VO direction - Community management and live/reactive Tweeting&nbsp; - Brand tone of voice and website writing - Copy editing and proofreading - Scriptwriting for stage, screen and radio About moi I'm a freelance creative copywriter. I've worked with a wide range of brands, including Apple, Smirnoff, Guinness, The Design Museum, Airbnb, Peroni, Deliveroo and Facebook. I've worked across TV, print, OOH, radio, organic social, paid social, digital and direct marketing. I'm also an experienced comedy writer, with credits on BBC Radio 4 Extra and at various London theatres. I'm a true linguist, speaking three foreign languages – French (‘moi’ and more), German, Japanese – and I'm probably as happy reading a dictionary as I am a novel. Oh, and I quite like Craig David. Some brands I've carried out projects for: <img width="200" height="200" width_o="200" height_o="200" data-src="https://freight.cargo.site/t/original/i/b445c5a2d3fd0eaf54eeee86a1cc81679735e828161a1b1365d23861f7dd61dd/Brand-logos-GIF-final.gif" data-mid="80212922" border="0" src="https://freight.cargo.site/w/200/i/b445c5a2d3fd0eaf54eeee86a1cc81679735e828161a1b1365d23861f7dd61dd/Brand-logos-GIF-final.gif" /> Some of my most interesting work is confidential. Please don't hesitate to contact me to find out more, to discuss a project, or for a quote. To find out more about my comedy writing specifically, see here. <img width="399" height="397" width_o="399" height_o="397" data-src="https://freight.cargo.site/t/original/i/0bd4ba42a5fd4a5c42a1a127b1d9fdaee2099ab164304f887fbf3d1b4b0035ab/Screen-Shot-2015-07-09-at-21.07.40.png" data-mid="80212917" border="0" src="https://freight.cargo.site/w/399/i/0bd4ba42a5fd4a5c42a1a127b1d9fdaee2099ab164304f887fbf3d1b4b0035ab/Screen-Shot-2015-07-09-at-21.07.40.png" /> Guinness – Everything is possible https://markdanielswriter.cargo.site/Guinness-Everything-is-possible Sat, 04 Mar 2017 07:43:50 +0000 Mark Daniels Advertising Writer https://markdanielswriter.cargo.site/Guinness-Everything-is-possible Guinness – Everything is possible Media: TV, TV squeezebacks, digital, social, radio, OOH Markets: Nigeria, Kenya, Ghana, Uganda, Cameroon, Ivory Coast Agency: HeyHuman A campaign that celebrates the rollercoaster ride of football and shows that Guinness is the only beer that matches the energy, drama and possibility of the game. <img width="441" height="650" width_o="441" height_o="650" data-src="https://freight.cargo.site/t/original/i/a71ee8d818f8caacf409657c3f35a5c218bc2890e451e4cf7a63c82df472f6ed/Screen-Shot-2020-12-17-at-23.13.43.png" data-mid="92501746" border="0" src="https://freight.cargo.site/w/441/i/a71ee8d818f8caacf409657c3f35a5c218bc2890e451e4cf7a63c82df472f6ed/Screen-Shot-2020-12-17-at-23.13.43.png" />More creative coming soon. Smirnoff – Drink at home https://markdanielswriter.cargo.site/Smirnoff-Drink-at-home Tue, 18 Aug 2020 15:52:00 +0000 Mark Daniels Advertising Writer https://markdanielswriter.cargo.site/Smirnoff-Drink-at-home Smirnoff – Drink at home Media: Facebook, Instagram, digital banners, print Markets: UK, Ireland, France, Spain, USA, Canada, Mexico, Australia and New ZealandAgency: HeyHuman For the COVID context, Smirnoff wanted to advertise the surprisingly simple cocktails people could mix for themselves at home. We created a suite of fun, relatable videos that talked to home drinking in cheeky Smirnoff ways, and a Carousel follow-up to give recipe ideas for people to make for themselves at home. &nbsp; <img width="824" height="395" width_o="824" height_o="395" data-src="https://freight.cargo.site/t/original/i/db64c241e7da6c292fcfefacb048c4010774d277676b33547e74045ba6dfebe3/Screen-Shot-2020-06-08-at-20.07.07.png" data-mid="80244405" border="0" src="https://freight.cargo.site/w/824/i/db64c241e7da6c292fcfefacb048c4010774d277676b33547e74045ba6dfebe3/Screen-Shot-2020-06-08-at-20.07.07.png" /> <img width="823" height="391" width_o="823" height_o="391" data-src="https://freight.cargo.site/t/original/i/812d48565e3a53ec52b8fe6ce6d61cea601bdf5d1b9ed873b4a32471555aec17/Screen-Shot-2020-06-08-at-20.06.02.png" data-mid="80244370" border="0" src="https://freight.cargo.site/w/823/i/812d48565e3a53ec52b8fe6ce6d61cea601bdf5d1b9ed873b4a32471555aec17/Screen-Shot-2020-06-08-at-20.06.02.png" /> We also produced print and banner assets to create intrigue around Smirnoff cocktails. <img width="1177" height="285" width_o="1177" height_o="285" data-src="https://freight.cargo.site/t/original/i/4713152c52755ed645b648e2362153c888eb3787b18a6d73cc2562bea2af89ce/Screen-Shot-2020-10-01-at-23.20.16.png" data-mid="84349489" border="0" src="https://freight.cargo.site/w/1000/i/4713152c52755ed645b648e2362153c888eb3787b18a6d73cc2562bea2af89ce/Screen-Shot-2020-10-01-at-23.20.16.png" /> One Love Foundation - Couplets https://markdanielswriter.cargo.site/One-Love-Foundation-Couplets Wed, 22 Feb 2017 15:27:53 +0000 Mark Daniels Advertising Writer https://markdanielswriter.cargo.site/One-Love-Foundation-Couplets One Love Foundation – Couplets Media: Facebook, Instagram, OOH Markets: USAAgency: Media Arts Lab One Love Foundation is a relationship violence charity that targets its message at university students. I worked with an art director, an animator and the illustrator Geneviève Gauckler to create this Facebook/Instagram/Digi OOH campaign. We wanted to take a humorous approach to the topic, in the hope of getting everyone thinking about it, not just those affected. It got millions of views on Facebook and started thousands of conversations. <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a1d0cb2fa1a26b0112179b9877125fb4a37d1119efd2a8b1bb9a65e74bcef5f0/one-love-gif-endcard-3.gif" data-mid="80212794" border="0" src="https://freight.cargo.site/w/1000/i/a1d0cb2fa1a26b0112179b9877125fb4a37d1119efd2a8b1bb9a65e74bcef5f0/one-love-gif-endcard-3.gif" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e037ae775e1deaf22aa553d66b64beba4610cc0ef50717bb5854e99aa0b4bc79/one-love-text-endcard-1.gif" data-mid="80212793" border="0" src="https://freight.cargo.site/w/1000/i/e037ae775e1deaf22aa553d66b64beba4610cc0ef50717bb5854e99aa0b4bc79/one-love-text-endcard-1.gif" /> Apple Music – Students https://markdanielswriter.cargo.site/Apple-Music-Students Wed, 22 Feb 2017 15:27:55 +0000 Mark Daniels Advertising Writer https://markdanielswriter.cargo.site/Apple-Music-Students Apple Music Music for every minuteMedia: Instagram, pre-roll, digi banners Markets: UKAgency: Media Arts Lab A campaign to anchor Apple Music in student lifestyle scenarios. We wanted to show that there's something on Apple Music for every minute of the day. <img width="1200" height="628" width_o="1200" height_o="628" data-src="https://freight.cargo.site/t/original/i/c788e72bb936911b29f854263c5827083c6905a809fff58bb77e6d5ab1ec83d8/1200x628_AM_students_uk_little_mix_r3.jpg" data-mid="80212800" border="0" src="https://freight.cargo.site/w/1000/i/c788e72bb936911b29f854263c5827083c6905a809fff58bb77e6d5ab1ec83d8/1200x628_AM_students_uk_little_mix_r3.jpg" /> <img width="1200" height="628" width_o="1200" height_o="628" data-src="https://freight.cargo.site/t/original/i/eb2c9f859318d882e42ca838a39983daadf77bd3ef534ccb21b60e018644d531/1200x628_AM_students_uk_clean_bandit_r1-copy.jpg" data-mid="80212799" border="0" src="https://freight.cargo.site/w/1000/i/eb2c9f859318d882e42ca838a39983daadf77bd3ef534ccb21b60e018644d531/1200x628_AM_students_uk_clean_bandit_r1-copy.jpg" /> Back on campusMedia: OOH, Instagram, Facebook, Snapchat Markets: USA, Canada and IndiaAgency: Media Arts Lab A campaign that showed Apple Music in student situations for a freshers week launch. At a time when students are finding new flats, new friends and new interests, we also wanted them to find something on Apple Music. <img width="456" height="654" width_o="456" height_o="654" data-src="https://freight.cargo.site/t/original/i/570e4245e4ec08b86e2a1f6c4cc8ac1eed70f3f1513298d5a9b319086dfa9ba9/Screen-Shot-2017-02-21-at-05.43.15.png" data-mid="80212804" border="0" src="https://freight.cargo.site/w/456/i/570e4245e4ec08b86e2a1f6c4cc8ac1eed70f3f1513298d5a9b319086dfa9ba9/Screen-Shot-2017-02-21-at-05.43.15.png" /><img width="454" height="653" width_o="454" height_o="653" data-src="https://freight.cargo.site/t/original/i/cd15fccff89ee979b492e06a1bf660b384e394ae39261ff819e80a1c5674a11a/Screen-Shot-2017-02-21-at-05.43.33.png" data-mid="80212805" border="0" src="https://freight.cargo.site/w/454/i/cd15fccff89ee979b492e06a1bf660b384e394ae39261ff819e80a1c5674a11a/Screen-Shot-2017-02-21-at-05.43.33.png" /><img width="455" height="653" width_o="455" height_o="653" data-src="https://freight.cargo.site/t/original/i/ef250973fd89109da82164c4505bcf57613c7b696f05035fa5dda9897730e3c4/Screen-Shot-2017-02-21-at-05.43.02.png" data-mid="80212803" border="0" src="https://freight.cargo.site/w/455/i/ef250973fd89109da82164c4505bcf57613c7b696f05035fa5dda9897730e3c4/Screen-Shot-2017-02-21-at-05.43.02.png" /> <img width="985" height="738" width_o="985" height_o="738" data-src="https://freight.cargo.site/t/original/i/5ce089ff6b7d1f6b365fc565fa77a2924ec297a0903c9a5d580ac82746aab267/AMS-UIC-2.png" data-mid="80212809" border="0" src="https://freight.cargo.site/w/985/i/5ce089ff6b7d1f6b365fc565fa77a2924ec297a0903c9a5d580ac82746aab267/AMS-UIC-2.png" /> <img width="1000" height="667" width_o="1000" height_o="667" data-src="https://freight.cargo.site/t/original/i/bdaeeb4d8f222d41e36cf70d756c648dad7f1f11b6ce2439582d86b6f6adf016/USF-Shelter.jpg" data-mid="80212808" border="0" src="https://freight.cargo.site/w/1000/i/bdaeeb4d8f222d41e36cf70d756c648dad7f1f11b6ce2439582d86b6f6adf016/USF-Shelter.jpg" /> We also interviewed up-and-coming student bands about student life and their love for music for social media content. <img width="635" height="601" width_o="635" height_o="601" data-src="https://freight.cargo.site/t/original/i/40546f68a7181f40c270990f0b5eb162439972638369312dd27cf1d85a1bf106/Screen-Shot-2016-10-11-at-23.34.45-2.png" data-mid="80212807" border="0" src="https://freight.cargo.site/w/635/i/40546f68a7181f40c270990f0b5eb162439972638369312dd27cf1d85a1bf106/Screen-Shot-2016-10-11-at-23.34.45-2.png" /> <img width="935" height="599" width_o="935" height_o="599" data-src="https://freight.cargo.site/t/original/i/b33de0e149e5e21a7ead5c97b0d1b187823167f6498299f4109f4e2bb1a72277/Screen-Shot-2016-10-11-at-23.33.30.png" data-mid="80212806" border="0" src="https://freight.cargo.site/w/935/i/b33de0e149e5e21a7ead5c97b0d1b187823167f6498299f4109f4e2bb1a72277/Screen-Shot-2016-10-11-at-23.33.30.png" /> Domino's – Organic social https://markdanielswriter.cargo.site/Domino-s-Organic-social Sat, 04 Mar 2017 07:52:41 +0000 Mark Daniels Advertising Writer https://markdanielswriter.cargo.site/Domino-s-Organic-social Domino’s – Organic social Media: Twitter, Instagram, Facebook Markets: UK, IrelandAgency: VCCP Irreverent organic content that brings some fun to Domino’s social channels and reacts to sports events and pop culture. Fearless football banter, pizza-themed community management and live reactions to TV shows. During my time on the account, we increased impressions 5-fold, got lots of PR and also had the best-performing brand reply to the Weetabix &amp; Baked Beans saga. <img width="413" height="485" width_o="413" height_o="485" data-src="https://freight.cargo.site/t/original/i/18bdde0bd04c064beee49c73016b42629ff1353c7b284170e73e5c2099c67779/Screen-Shot-2021-02-14-at-18.46.01.png" data-mid="98851356" border="0" src="https://freight.cargo.site/w/413/i/18bdde0bd04c064beee49c73016b42629ff1353c7b284170e73e5c2099c67779/Screen-Shot-2021-02-14-at-18.46.01.png" /> <img width="642" height="252" width_o="642" height_o="252" data-src="https://freight.cargo.site/t/original/i/acdd06df02c53350f25b3a76341583d3b542497ccb0d92602cdd77af4584bc62/Screenshot-2022-08-22-at-14.57.05.png" data-mid="151014415" border="0" src="https://freight.cargo.site/w/642/i/acdd06df02c53350f25b3a76341583d3b542497ccb0d92602cdd77af4584bc62/Screenshot-2022-08-22-at-14.57.05.png" /> <img width="750" height="1010" width_o="750" height_o="1010" data-src="https://freight.cargo.site/t/original/i/376642bc027d17c3a437ebfb01d092fedc9446eb9e74fa6883b13d83d7d3a270/IMG_0466.jpg" data-mid="151015428" border="0" src="https://freight.cargo.site/w/750/i/376642bc027d17c3a437ebfb01d092fedc9446eb9e74fa6883b13d83d7d3a270/IMG_0466.jpg" /> <img width="870" height="222" width_o="870" height_o="222" data-src="https://freight.cargo.site/t/original/i/8f5b1f8d31ef0844c9a7b1c3b528527eb71276cbcc2a922fc646ca9baf981609/Screenshot-2022-08-22-at-14.58.58.png" data-mid="151014409" border="0" src="https://freight.cargo.site/w/870/i/8f5b1f8d31ef0844c9a7b1c3b528527eb71276cbcc2a922fc646ca9baf981609/Screenshot-2022-08-22-at-14.58.58.png" /> <img width="482" height="188" width_o="482" height_o="188" data-src="https://freight.cargo.site/t/original/i/00ee8cb8a32c57e3eecb35b8613ebd182fe9941565ea42557fb33dab23b4c3dc/Screenshot-2022-08-22-at-14.57.15.png" data-mid="151014414" border="0" src="https://freight.cargo.site/w/482/i/00ee8cb8a32c57e3eecb35b8613ebd182fe9941565ea42557fb33dab23b4c3dc/Screenshot-2022-08-22-at-14.57.15.png" /> <img width="706" height="536" width_o="706" height_o="536" data-src="https://freight.cargo.site/t/original/i/ea14b6e6f0aba091d0d91a911c23e7bcc040d35681dffab40fbf8b3e35cfd598/Screenshot-2022-08-22-at-14.57.52.png" data-mid="151014412" border="0" src="https://freight.cargo.site/w/706/i/ea14b6e6f0aba091d0d91a911c23e7bcc040d35681dffab40fbf8b3e35cfd598/Screenshot-2022-08-22-at-14.57.52.png" /> <img width="658" height="244" width_o="658" height_o="244" data-src="https://freight.cargo.site/t/original/i/14ce5975839bd7fcc0d83c17ce29f25c868886e059a174fc9a365f21507da8ae/Screenshot-2022-08-22-at-14.57.44.png" data-mid="151014413" border="0" src="https://freight.cargo.site/w/658/i/14ce5975839bd7fcc0d83c17ce29f25c868886e059a174fc9a365f21507da8ae/Screenshot-2022-08-22-at-14.57.44.png" /> <img width="754" height="170" width_o="754" height_o="170" data-src="https://freight.cargo.site/t/original/i/120caed7630e5ea0dd62fbb0fd96e17d3a1b2615750a696c09ae6101bca37b00/Screenshot-2022-08-22-at-14.59.14.png" data-mid="151014408" border="0" src="https://freight.cargo.site/w/754/i/120caed7630e5ea0dd62fbb0fd96e17d3a1b2615750a696c09ae6101bca37b00/Screenshot-2022-08-22-at-14.59.14.png" /> <img width="597" height="128" width_o="597" height_o="128" data-src="https://freight.cargo.site/t/original/i/5271e5b5731607be93b6efc4ed28c2986cf5f31a2802f088ed87c564a1662e87/Screen-Shot-2020-12-28-at-20.47.38.png" data-mid="93289660" border="0" src="https://freight.cargo.site/w/597/i/5271e5b5731607be93b6efc4ed28c2986cf5f31a2802f088ed87c564a1662e87/Screen-Shot-2020-12-28-at-20.47.38.png" /> <img width="536" height="634" width_o="536" height_o="634" data-src="https://freight.cargo.site/t/original/i/de25e4457583676e133678df0918209cefe79308a73a850d43024b2c89860a81/Screenshot-2022-08-22-at-14.58.09.png" data-mid="151014411" border="0" src="https://freight.cargo.site/w/536/i/de25e4457583676e133678df0918209cefe79308a73a850d43024b2c89860a81/Screenshot-2022-08-22-at-14.58.09.png" /> <img width="986" height="218" width_o="986" height_o="218" data-src="https://freight.cargo.site/t/original/i/4ab105ece8ac1f28034b6591a7591818d579f1ab8a23cbf79777217a86d7caff/Screenshot-2022-08-22-at-14.58.16.png" data-mid="151014410" border="0" src="https://freight.cargo.site/w/986/i/4ab105ece8ac1f28034b6591a7591818d579f1ab8a23cbf79777217a86d7caff/Screenshot-2022-08-22-at-14.58.16.png" /> <img width="872" height="190" width_o="872" height_o="190" data-src="https://freight.cargo.site/t/original/i/a9712fa0432719fa9571fa46fb8905626823aa558a2b0b09a0d7fb920d191614/Screenshot-2022-08-22-at-14.59.23.png" data-mid="151014407" border="0" src="https://freight.cargo.site/w/872/i/a9712fa0432719fa9571fa46fb8905626823aa558a2b0b09a0d7fb920d191614/Screenshot-2022-08-22-at-14.59.23.png" /> <img width="596" height="129" width_o="596" height_o="129" data-src="https://freight.cargo.site/t/original/i/8ef4ab9e459dffbb9225879cfdaf97a646127558d13ce5ccba152baee6d5c608/Screen-Shot-2020-12-28-at-20.48.07.png" data-mid="93289662" border="0" src="https://freight.cargo.site/w/596/i/8ef4ab9e459dffbb9225879cfdaf97a646127558d13ce5ccba152baee6d5c608/Screen-Shot-2020-12-28-at-20.48.07.png" /> <img width="596" height="302" width_o="596" height_o="302" data-src="https://freight.cargo.site/t/original/i/66b964a25368efaf0067f7a30d732e06253927fe5b5207b493a0858f7207e7cc/Screen-Shot-2020-12-28-at-20.50.36.png" data-mid="93289666" border="0" src="https://freight.cargo.site/w/596/i/66b964a25368efaf0067f7a30d732e06253927fe5b5207b493a0858f7207e7cc/Screen-Shot-2020-12-28-at-20.50.36.png" /> <img width="458" height="120" width_o="458" height_o="120" data-src="https://freight.cargo.site/t/original/i/a7534408f3bfb77812c75c9a1c9a199019605c66b473962ab7c1ec8faafd8866/Screen-Shot-2021-02-14-at-18.49.09.png" data-mid="98851553" border="0" src="https://freight.cargo.site/w/458/i/a7534408f3bfb77812c75c9a1c9a199019605c66b473962ab7c1ec8faafd8866/Screen-Shot-2021-02-14-at-18.49.09.png" /> <img width="596" height="165" width_o="596" height_o="165" data-src="https://freight.cargo.site/t/original/i/ce9cba253ad1ccf5cd98dbad5ce5735375d395d90589e4fd83d75d8bf31a2131/Screen-Shot-2020-12-28-at-20.49.47.png" data-mid="93289664" border="0" src="https://freight.cargo.site/w/596/i/ce9cba253ad1ccf5cd98dbad5ce5735375d395d90589e4fd83d75d8bf31a2131/Screen-Shot-2020-12-28-at-20.49.47.png" /> <img width="595" height="202" width_o="595" height_o="202" data-src="https://freight.cargo.site/t/original/i/f860fd35d89361fb302fe44d62f9a3514a58fa4abb544f4d86f8036b150e0c1f/Screen-Shot-2020-12-28-at-20.39.33.png" data-mid="93288585" border="0" src="https://freight.cargo.site/w/595/i/f860fd35d89361fb302fe44d62f9a3514a58fa4abb544f4d86f8036b150e0c1f/Screen-Shot-2020-12-28-at-20.39.33.png" /> <img width="595" height="127" width_o="595" height_o="127" data-src="https://freight.cargo.site/t/original/i/b2e0699faf40f7dfdc700315658bf4fafff6f6dac0595e0becbb33d1f95e3634/Screen-Shot-2021-02-14-at-18.48.55.png" data-mid="98851549" border="0" src="https://freight.cargo.site/w/595/i/b2e0699faf40f7dfdc700315658bf4fafff6f6dac0595e0becbb33d1f95e3634/Screen-Shot-2021-02-14-at-18.48.55.png" /> &nbsp; &nbsp; &nbsp; &nbsp; Facebook – Various https://markdanielswriter.cargo.site/Facebook-Various Sun, 10 Dec 2017 11:20:26 +0000 Mark Daniels Advertising Writer https://markdanielswriter.cargo.site/Facebook-Various Facebook&nbsp; I worked in-house at Facebook CreativeX on a range of materials to promote the good work they do outside of their core business across EMEIA as well as to highlight their efforts on privacy. Privacy settingsMedia: Facebook, Instagram, pre-roll Markets: UKAgency: Facebook CreativeX We wanted to add a human element to Facebook’s privacy settings for a UK audience. We created several in-feed and Stories ads to draw parallels between the online settings and real-life privacy scenarios. &nbsp;&nbsp; EU electionsMedia: Digi banners, Facebook, Twitter, OOH Markets: EUAgency: Facebook CreativeX A campaign to show that Facebook takes the security of its platform seriously, especially at election time. This was all about distilling complex issues and technology into practical, consumer-friendly language, whilst not promising that everything was perfect either! As well as writing the copy, I oversaw the transcreation process and directed the voiceovers for Ireland and Germany. &nbsp; Documentary work I also did a lot of documentary work with Facebook, to showcase the support they give to SMEs, start-ups and young developers. This involved research, interviews and crafting a narrative before going into production. I worked on projects for France, Germany, Serbia, South Korea and Indonesia. Here are a couple of cut-down social ads for France’s Startup Garage, an accelerator programme run by Facebook in Paris. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0be6bc561cb0cdd887571be0e02eb4abfac3a2fb29b21c9b3c9c4effb4831f07/uvsSv8Rs.jpeg" data-mid="83403557" border="0" src="https://freight.cargo.site/w/1000/i/0be6bc561cb0cdd887571be0e02eb4abfac3a2fb29b21c9b3c9c4effb4831f07/uvsSv8Rs.jpeg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4d776b232a50a4e49b22c7e7b70a014b5ac1b2d8b906f682195c416c8c0afc5e/SGcjJuJH.jpeg" data-mid="83403556" border="0" src="https://freight.cargo.site/w/1000/i/4d776b232a50a4e49b22c7e7b70a014b5ac1b2d8b906f682195c416c8c0afc5e/SGcjJuJH.jpeg" /> <img width="1552" height="923" width_o="1552" height_o="923" data-src="https://freight.cargo.site/t/original/i/915af655a6974cc7528431fc9b469db8f8ae5692e607e3dc97ebfb44a5cbf209/Screen-Shot-2020-09-22-at-09.24.06.png" data-mid="83403735" border="0" src="https://freight.cargo.site/w/1000/i/915af655a6974cc7528431fc9b469db8f8ae5692e607e3dc97ebfb44a5cbf209/Screen-Shot-2020-09-22-at-09.24.06.png" /> <img width="1552" height="923" width_o="1552" height_o="923" data-src="https://freight.cargo.site/t/original/i/9d9516b699099c6c68e1934897a190792241912a7dbd2a3009adeca7a64b8bc2/Screen-Shot-2020-09-22-at-09.23.33.png" data-mid="83403734" border="0" src="https://freight.cargo.site/w/1000/i/9d9516b699099c6c68e1934897a190792241912a7dbd2a3009adeca7a64b8bc2/Screen-Shot-2020-09-22-at-09.23.33.png" /> Comedy scripts https://markdanielswriter.cargo.site/Comedy-scripts Wed, 22 Feb 2017 15:27:54 +0000 Mark Daniels Advertising Writer https://markdanielswriter.cargo.site/Comedy-scripts Comedy scripts I write lolz. Summary below. See more details on my comedy website. Sketches &amp; one-liners (including for BBC Radio 4) I’ve written sketches and jokes for BBC Radio 4 Extra satirical news show, Newsjack (both solo and in the writers room), as well as BBC Radio 4’s The Skewer and BBC TV Scotland’s Breaking The News. I also write for Edinburgh’s and London’s musical satire stage show, NewsRevue. &nbsp; &nbsp;&nbsp; &nbsp; Short film – The Exam Board My short film, The Exam Board, has been selected for the London Sunday Shorts and Sunderland Short Film Festivals. <img width="2048" height="1152" width_o="2048" height_o="1152" data-src="https://freight.cargo.site/t/original/i/8dfe10b1693f227d0ba4750f810d8bed3177c5a8dcfcdbff804ba577f279cc77/TEB---Poster-2-for-vimeo-v2.jpg" data-mid="80212796" border="0" src="https://freight.cargo.site/w/1000/i/8dfe10b1693f227d0ba4750f810d8bed3177c5a8dcfcdbff804ba577f279cc77/TEB---Poster-2-for-vimeo-v2.jpg" /> Jokes I won a competition called Britain's Got Satire, in which my jokes were used on local radio stations. I am working for a comedy Facebook project, British Rationals. I also write headlines and character pieces for the YouTube satire channel, News500, working with Zoe Lyons, Joel Dommett, Steve N Allen and Ninia Benjamin. Theatre I've had plays performed at The Vaults, Theatre503 and Canal Café Theatre. My most recent play, The Institute of Nuts, received 4x 4* reviews and my play set on a night bus, N89, also gathered a lot of press attention. My new play, Coronavirus – A Great British Farce, will be on at Camden Fringe 2nd-4th August. More details and tickets here. <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/5d68d5916aa5a2fda3ffe9ab136726fcbfb93ce770c59c477483646c3c16af82/C0006162-FINAL-TEXT_Benjamin-Wainwright.jpg" data-mid="80317453" border="0" src="https://freight.cargo.site/w/1000/i/5d68d5916aa5a2fda3ffe9ab136726fcbfb93ce770c59c477483646c3c16af82/C0006162-FINAL-TEXT_Benjamin-Wainwright.jpg" /> <img width="5000" height="3337" width_o="5000" height_o="3337" data-src="https://freight.cargo.site/t/original/i/50b1ae3404bc3bc76e2112f56dcaf451c8d6291233d5b3e82d8c7d7fe5516ef0/29-_DSC2378_o.jpg" data-mid="80212797" border="0" src="https://freight.cargo.site/w/1000/i/50b1ae3404bc3bc76e2112f56dcaf451c8d6291233d5b3e82d8c7d7fe5516ef0/29-_DSC2378_o.jpg" /> <img width="381" height="539" width_o="381" height_o="539" data-src="https://freight.cargo.site/t/original/i/f04fc19b47017c9e78005733f43e35c238115f55201dc8dec273b19f83b3ef28/46470462_2017364698344129_6849709247769346048_n-2-1.jpg" data-mid="80496874" border="0" src="https://freight.cargo.site/w/381/i/f04fc19b47017c9e78005733f43e35c238115f55201dc8dec273b19f83b3ef28/46470462_2017364698344129_6849709247769346048_n-2-1.jpg" /> <img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/3e29a27220643da54a562a65f1546c8b3bc17850336466a04cac1d6db0009fdc/unnamed.jpeg" data-mid="113800885" border="0" src="https://freight.cargo.site/w/1000/i/3e29a27220643da54a562a65f1546c8b3bc17850336466a04cac1d6db0009fdc/unnamed.jpeg" /> Stand-up As a stand-up comedian, I've reached the final of several competitions, including the prestigious So You Think You're Funny at Edinburgh Fringe. I've also written and performed my own hour-long show, Acute Britishness, at Brighton Fringe. <img width="1240" height="1748" width_o="1240" height_o="1748" data-src="https://freight.cargo.site/t/original/i/ee8ac712aca8fa191b65322e8f71786415d560e5cb153682a9609f4ecc456d3b/mark_daniels_flyer_front-copy.jpg" data-mid="80212795" border="0" data-scale="47" src="https://freight.cargo.site/w/1000/i/ee8ac712aca8fa191b65322e8f71786415d560e5cb153682a9609f4ecc456d3b/mark_daniels_flyer_front-copy.jpg" /> Sitcom I am writing a sitcom called Straight Faced. It recently reached the final of the BAFTA Rocliffe competition. Deliveroo – Various https://markdanielswriter.cargo.site/Deliveroo-Various Mon, 26 Jun 2017 19:28:05 +0000 Mark Daniels Advertising Writer https://markdanielswriter.cargo.site/Deliveroo-Various Deliveroo I have carried out a wide range for Deliveroo in the UK, including OOH headlines, social media content, dynamic radio/podcast, POS and direct mail.&nbsp; A selection can be found below. ‘Free side’ meal deal Fun GIFs for social to promote a free side meal deal. New area launch OOH to launch Deliveroo in new areas. <img width="1168" height="580" width_o="1168" height_o="580" data-src="https://freight.cargo.site/t/original/i/cd1808f161491f968ec3c163def97b78de9d298fd53eaef4d1e6883276859705/Screen-Shot-2017-06-19-at-22.13.18.png" data-mid="80212812" border="0" data-scale="83" src="https://freight.cargo.site/w/1000/i/cd1808f161491f968ec3c163def97b78de9d298fd53eaef4d1e6883276859705/Screen-Shot-2017-06-19-at-22.13.18.png" /> Wimbledon partnership Leaflets and digi OOH to promote a partnership with Wimbledon whereby people could get food delivered throughout the day to the Wimbledon queue. <img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/9432e9f91eb8366280b9ee8dca4245f8b8664d5bba18c769f5de02a47184f9e3/IMG_7460.jpg" data-mid="80212818" border="0" src="https://freight.cargo.site/w/1000/i/9432e9f91eb8366280b9ee8dca4245f8b8664d5bba18c769f5de02a47184f9e3/IMG_7460.jpg" /> <img width="757" height="529" width_o="757" height_o="529" data-src="https://freight.cargo.site/t/original/i/4da3a1fdeef381ca7b72b674c3c39afca7fa0bc999d2d087bcd9d3895097353a/Screen-Shot-2017-06-19-at-22.32.27.png" data-mid="80212815" border="0" src="https://freight.cargo.site/w/757/i/4da3a1fdeef381ca7b72b674c3c39afca7fa0bc999d2d087bcd9d3895097353a/Screen-Shot-2017-06-19-at-22.32.27.png" /> On-going OOH and Digi OOH&nbsp; Highlighting specific restaurants with OOH and digi OOH. <img width="279" height="478" width_o="279" height_o="478" data-src="https://freight.cargo.site/t/original/i/a8d0cef3b2c20d18b743213dc84d1751794684f651ba0f48ad4b6845bebd2a7a/Screen-Shot-2020-09-22-at-09.50.33.png" data-mid="83405975" border="0" data-scale="100" src="https://freight.cargo.site/w/279/i/a8d0cef3b2c20d18b743213dc84d1751794684f651ba0f48ad4b6845bebd2a7a/Screen-Shot-2020-09-22-at-09.50.33.png" /> <img width="279" height="478" width_o="279" height_o="478" data-src="https://freight.cargo.site/t/original/i/a8d0cef3b2c20d18b743213dc84d1751794684f651ba0f48ad4b6845bebd2a7a/Screen-Shot-2020-09-22-at-09.50.33.png" data-mid="83405975" border="0" src="https://freight.cargo.site/w/279/i/a8d0cef3b2c20d18b743213dc84d1751794684f651ba0f48ad4b6845bebd2a7a/Screen-Shot-2020-09-22-at-09.50.33.png" /> Pub delivery&nbsp; POS to promote a new in-pub delivery service. <img width="1372" height="714" width_o="1372" height_o="714" data-src="https://freight.cargo.site/t/original/i/211e3150843211940f205ed8fff8ff398d7e1342c5cfce8a68b7057514209cfd/Screen-Shot-2017-06-10-at-21.52.26.png" data-mid="80212811" border="0" data-scale="80" src="https://freight.cargo.site/w/1000/i/211e3150843211940f205ed8fff8ff398d7e1342c5cfce8a68b7057514209cfd/Screen-Shot-2017-06-10-at-21.52.26.png" /> Deliveroo Editions launch Direct mail to promote the restaurants available on Deliveroo Editions in the local area and to show Deliveroo’s love of high-quality food and restaurants with a story to tell. <img width="665" height="663" width_o="665" height_o="663" data-src="https://freight.cargo.site/t/original/i/db45e44e867325498c2fd81bed2d30cb96c7dca0fb97495f133d97250167aff8/Screen-Shot-2017-06-19-at-22.16.46.png" data-mid="80212814" border="0" src="https://freight.cargo.site/w/665/i/db45e44e867325498c2fd81bed2d30cb96c7dca0fb97495f133d97250167aff8/Screen-Shot-2017-06-19-at-22.16.46.png" /> <img width="665" height="663" width_o="665" height_o="663" data-src="https://freight.cargo.site/t/original/i/6651d81ac159da119809ed29ddb54f69ba541d88d3c935fefa3f3e2c5505df2e/Screen-Shot-2017-06-19-at-22.15.49.png" data-mid="80212813" border="0" src="https://freight.cargo.site/w/665/i/6651d81ac159da119809ed29ddb54f69ba541d88d3c935fefa3f3e2c5505df2e/Screen-Shot-2017-06-19-at-22.15.49.png" /> <img width="5000" height="3333" width_o="5000" height_o="3333" data-src="https://freight.cargo.site/t/original/i/b55a082c894d26c7a9d88d88119be8d0dc7a6eb8ef2b38c01dc035f9864a0019/IMG_9510_o.jpg" data-mid="80212820" border="0" src="https://freight.cargo.site/w/1000/i/b55a082c894d26c7a9d88d88119be8d0dc7a6eb8ef2b38c01dc035f9864a0019/IMG_9510_o.jpg" /> <img width="5000" height="3332" width_o="5000" height_o="3332" data-src="https://freight.cargo.site/t/original/i/9c05649c5b78790093aa84bdbef97ba1eb7e7a00d2b0ae64b38949369579822e/IMG_9496_o.jpg" data-mid="80212819" border="0" src="https://freight.cargo.site/w/1000/i/9c05649c5b78790093aa84bdbef97ba1eb7e7a00d2b0ae64b38949369579822e/IMG_9496_o.jpg" /> Apple – Various https://markdanielswriter.cargo.site/Apple-Various Wed, 22 Feb 2017 15:27:53 +0000 Mark Daniels Advertising Writer https://markdanielswriter.cargo.site/Apple-Various Apple As well as my origination work on Apple and Apple Music, I have done a lot of localization localisation across the Apple portfolio, which has given me a huge amount of production experience, across voiceovers, dubbing, editing, pre-pro and being on set on several large TV shoots. Some examples can be found below. iPhone 6s launch – The only thing that's changed...Media: TV Markets: UKAgency: Media Arts Lab I was responsible for VO casting, direction and editing for the UK version of this iPhone 6s launch spot and follow-up campaign. iPad Pro – We Hear You Media: TV, Facebook, Instagram, Twitter Markets: UKAgency: Media Arts Lab I was responsible for VO casting, direction and editing, script localisation and dubbing for this UK campaign. iPhone 5s – StrengthMedia: TV Markets: UK, France, Germany, Italy, SpainAgency: Media Arts Lab I was part of the whole production, from pre-pro and casting, to being on set and in the edit bay for the global shoot and for the UK, FR, DE, IT and ES TV edits. iPad Pro launch – What's a computer?Media: TV, Facebook, Instagram Markets: UKAgency: Media Arts Lab I was responsible for VO casting, direction and editing for the UK version of this campaign.